Two of my co-workers and I collaborated on this entire trade show design, from beginning to end. This was held in June of 2014 in Stuttgart, Germany. I handled the 3D conceptual art, while Tahnee handled the dimensions and vector artwork that we eventually had to supply to the builders. Everything had to be done exactly to scale. The other guy, Bill, directed everything we did, and made sure to keep the client in Germany happy. Bill eventually got to travel to Stuttgart, and work with the builders after everything was finalized. The trade show tower graphics were laid out in InDesign, and the wall graphics were done in illustrator since all we were handling was simple type and gradient fills. I learned a ton from this project about trade show development, and it was quite the undertaking! Considering we also had to create videos that looped on each of the monitors, and establish an electric plan for the electricians. It was great to hear that the show was such a huge success, and to see photos of people actually interacting with what we had created made all that time and work worth the while.
